- handout has questions/gaps - a really nice idea that immediately encourages engagement
- good to see some conversations between students discussing the questions. Also good to put answers up clearly straight away in case anyone was wrong
- two hugely important brands - HBO & WB
- history and breadth of institution is covered well - "US version of Virgin Media" is a great way to describe it
- presentation lacks depth after starting so well and you should always try to avoid reading text off the slide to your audience - we can all read!
- it would have been nice to have a plenary or little activity at the end to finish the lesson of
EBI: We will try not to read the exact same thing displayed on the board. from our sheets. We wll try to include more information on each slide to compensate for not engaging as much as we expected. Instead of people having to read all information on handouts, we could instead summarize information on it.
A sentence for each institution covered in lesson:
Trinity Mirror - one of the biggest multimedia institutions in the UK.
BSkyB - Britain's largest telecommunication company has had lots of logo transformations throughout the year, 7 to be exact
News Corporation - they bought movie studio 20th Century Fox
Sony - it's video game console expansions - the PSP, PS2, PS3, PS4 so far have 260 million units sold
Vivendi - the company showcases music, television, films, tickets and video hosting services i.e stream Twitch
Time Warner - it is the largest tv & entertainment company. Top 3 with Disney and and Comcast)
Viacom - World's sixth largest broadcasting and cable company
Additional institutions:
BBC- BBC - also known as "British Broadcasting Corporation" is the second largest broadcaster, as well as the world's oldest national broadcasting organisation. BBC's initial release and uprising began in a Marconi factory in Chelmsford, June 1920. Then during 1923- 1926 it's everlasting expansion grew, and grew from a private business to a public service corporation. The business' status was going fine, until during the second World War in 1939- 7th June 1946 they had to suspend, due to obvious reasons. Then later more modernly, in 2002 they introduced BBC Four, then a few years to 2008, BBC news was introduced. Radio's such as BBC Radio 7 in 2011 came along for a supplement to Radio 4. 2011 to present, BBC's finance is stable, their 20% reduction in costs during 2011 October has made it that much better.
The Walt Disney company - the company was named after it's original founder, "Walter" Elias, and founded in October 16, 1923. Walt Disney company is famous for the majority of kid's movies, with its recent movie, "Frozen" music video reaching alone 600 million YouTube views. Likewise, famously known Mickey Mouse pioneered the cartoon department during the 1928-1934 - the "Mickey Mouse and Silly Symphonies" was released. In addition the company's expansion grew significantly upon the release of Disney Land during 1955. Parents and children would come to it's attraction upon activities, costumed workers for children, meet and greets etc.
Comcast - Comcast Corporation, formerly known as "Comcast Holdings" is a multi-national mass media company, but what is significant is that it is the world's largest broadcasting and largest cable company by revenue, even beating BBC. Despite this, Comcast has been criticized for low satisfactory services, and is ranked one of the lowest in the industry. Comcast was founded in June 28, 1963, in Mississippi, United States by 3 founders: Daniel Aaron, Ralph J.Roberts and Julian A. Brodsky. Brian L. Roberts is the son of Ralph, and is the president/CEO of Comcast. The success of the company has made him one of the highest paid executives in the United States of America, during 2010. The total compensation was a staggering $31 million.
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