MEST1 Section B: A Field In England

A Field In England is an arthouse movie, meaning it's low-budget, film arts aesthetic, black and white film by Ben Wheatley has challenged America's Hollywood that preferably has a more mainstream, 'easy to read' film industry. However, what's most significant about A Field in England is that it is the first English, British film to be spread around lots of different platforms, and this includes 40D, iTunes, Film4, and 17 other Picturehouse venues. This all occurred in Friday, July 5th 2013.

1. ) A Field in England's film release, especially considering it is in the British film industry, had it's distribution at large, using lots of different platforms, and this is especially unusual for a similar industry that is out of the other's league, however it is an attempt in reviving the British film industry. And A Field in England takes a very significant and artistic approach to this.  
2. ) Releasing the film across on all platforms gives it a mutual recognition every time it appears, meaning that the film must have a significant reason for it being premiered on lots of platforms, and this usually means that it is popular, therefore it is an advantage.
3. ) The disadvantages are that even though the film is premiered on all platforms, the distribution costs associated might not be effective, meaning they won't compensate. So as a result the producers will make a loss that may eventually lead to absolutely no profit.
4. ) A Field in England's target audience would probably a very niche audience, including viewers that are interested in English history. Age wise, university students maybe as they're studying the subject, so from ages 18 or over. The audience might seek knowledge or just watch for recreational reasons, given that there are psychedelic drugs involved. (magic mushrooms)
5. ) Future films may or may not be released simultaneously in all platforms during the future, given that the film industry is very dynamic and there are constantly opportunities, places taken, etc that changes everything around.